Laundromats are typically worth 2.5x to 4.5x SDE; real estate at 6-9 cap. On $200K - $1.5M per location of revenue we usually see $80K - $400K per location of normalized owner earnings (SDE or EBITDA), and that earnings figure is multiplied by the range above. The exact number depends on the value drivers below. Send your figures and we will give you an indicative range within a day.
How laundromat valuation works
Valuation starts with normalized earnings, not revenue. We take your profit-and-loss, add back owner compensation above a market replacement, one-time costs, and personal expenses run through the business, and arrive at SDE or EBITDA. That earnings number is multiplied by a range that, for laundromats, runs 2.5x to 4.5x SDE; real estate at 6-9 cap. Revenue matters only as far as it turns into transferable earnings; two laundromats with the same revenue can be worth very different amounts.
What moves a laundromat's multiple
Pushes the multiple up
Real estate, recurring foot traffic, recession-resistant. Recurring or contracted revenue, low customer concentration, a team that runs without you, clean books, and current licensing (Water/sewer compliance, ADA) all push toward the top of the range.
Pulls it down
Heavy owner dependence, messy or cash-based books, one customer over 20 percent of revenue, expired or non-transferable licenses, and deferred equipment or facility investment.
Who buys laundromats and what they pay
Private equity platforms and strategic consolidators (PWS Laundry (broker), regional brokers, BizBuySell) are the loud buyers, but they screen hard, move slowly, and re-trade at diligence. Card system upgrade and customer app integration drive 20-40% revenue lift WETYR is the operator alternative: we buy laundromats directly to run them, so we can move quickly, keep it confidential, and pay a fair, certain number without a marketed auction.
| Factor | WETYR (operator-buyer) | PE platform | Individual buyer |
|---|---|---|---|
| Typical offer basis | 2.5x to 4.5x SDE | Highest headline number | Financing-dependent |
| Time to close | 30 to 75 days | 6 to 12 months | 3 to 9 months |
| Stays confidential | Yes, no public listing | Committee and advisors see it | Usually broker-marketed |
| Fees to you | $0, we buy as principal | Broker 8 to 12% if listed | Broker 8 to 12% |
| Re-trade risk at diligence | Low | High | Medium to high |
| Who runs it after close | WETYR operates it | Installs their own team | New owner learns the business |
What your laundromat is worth
The ranges on this page are the market; your number is specific to your books. The fastest way to know it is to send your revenue and normalized earnings and let us return an indicative range, with no obligation and nothing public. That is more accurate than any multiple table, because it reflects your actual recurring revenue, concentration, and owner dependence.
Get a confidential valuation
Tell us a little about your laundromat. We reply with an indicative value range and whether we are a direct fit, within one business day. No obligation, no listing, nothing public.
Laundromat valuation FAQ
What is a laundromat worth?
Most laundromats trade at 2.5x to 4.5x SDE; real estate at 6-9 cap. The number that matters is your normalized owner earnings (SDE or EBITDA after adding back one-time and owner-specific costs), multiplied by a range set by size, recurring revenue, licensing, and how dependent the business is on you. On roughly $200K - $1.5M per location of revenue we typically see $80K - $400K per location of earnings. Send the numbers and we will give you an indicative range within a day.
How long does it take to sell a laundromat?
A direct sale to WETYR can close in 30 to 75 days because there is no listing, no broker marketing cycle, and no auction. A brokered or PE-marketed process usually runs 6 to 12 months and puts your confidential financials in front of dozens of strangers. Location does not change the mechanics; readiness of your books does.
Do I have to list my business publicly to sell it?
No. That is the single biggest fear owners raise, and the reason many never start. WETYR buys directly and privately. Your staff, customers, and competitors do not find out unless and until you decide to tell them. Nothing goes on BizBuySell, no sign goes up, no teaser circulates.
What does WETYR charge to sell my laundromat?
When we buy directly, you pay us nothing; we are the principal, not a broker taking 8 to 12 percent of your proceeds. When we advise on a sale to a third party, fees are agreed up front and disclosed in writing. Either way you know the economics before anything moves.
What makes a laundromat sell for a higher multiple?
Real estate, recurring foot traffic, recession-resistant. Concretely: recurring or contracted revenue, a team that runs the day-to-day without you, clean books, and current licensing (Water/sewer compliance, ADA). We tell you honestly which levers are worth pulling before a sale and which are not worth the delay.
Find out what your laundromat is worth
Confidential valuation in one business day. No listing, no obligation.