WETYR Partner Program For Franchise Consultants & Brokers

Franchise Consultants & Brokers: refer business owners, earn the fee. Franchisees who want to exit or expand are constant. Multi-unit franchisees in particular sit in a transactional sweet spot. Refer the M&A piece, keep the franchise relationship.

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When Franchise Consultants & Brokers Refer To WETYR

Multi-unit franchisee exploring exit
Franchisee wanting to acquire additional locations
Master franchisee considering selling territory rights
Franchisor asking about advisor recommendations for franchisee resales
Buyer interested in acquiring a franchise concept entity

Why Reciprocal Flow Matters For Franchise Consultants & Brokers

WETYR works on franchise resales, multi-unit franchise sales, and master-franchise transactions. Industry overlap with car washes, gas stations, fast food, fitness, and home services is meaningful.

Compliance For Franchise Consultants & Brokers

Standard fee schedule applies. No specific registration restrictions in most cases. See the how-it-works page for the standard / charity-direct / reciprocal-only options.

Fee Schedule

Same public fee schedule as all WETYR partners. 10% of success fees on closed sell-side or buy-side transactions. $10K-$50K flat on direct operator-buyer acquisitions. 10% of first-12-month retainer on consulting engagements. 5% on rollup engagements over 24-month windows. Full schedule on the main partner page.

First Referral Process

Submit via the online form or email partners@wetyr.com. WETYR responds within 1 business day. Partner agreement is sent for electronic signature on first qualifying referral. Future referrals only require submission via form.

Submit a Referral

Confidential. We respond within 1 business day. You stay in the loop until close (or until the deal moves elsewhere).

YOUR DETAILS (the referrer)

Your Name *

Your Email *

Your Phone

Your Profession / Firm

REFERRAL DETAILS (the business)

Business Name (or "confidential")

Owner Name (if known)

City *

State *

Industry / Niche *

Approx Revenue / EBITDA

Type of Engagement *

Context (what should we know?) *

Have you spoken to the owner about WETYR?

REFERRAL FEE PREFERENCE

Preferred fee structure

By submitting, you confirm you have authority to share this information or it is publicly known. We will not contact the owner without confirming process with you first when you indicate they are unaware.

For Franchise Consultants & Brokers: Start The Conversation

Schedule a 20-minute call to discuss whether the program fits your firm's compliance environment and reciprocal-flow needs.

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Authoritative Sources & Further Reading

WETYR works alongside primary sources, regulators, and industry data providers when advising owners and operators. The references below are the same sources our advisory team uses when modeling deals, benchmarking multiples, and stress-testing assumptions. We encourage every owner, buyer, and operator to verify any data point that materially affects their decision against the underlying primary source.

Government & Regulatory

Primary Federal Sources

U.S. SBA — 7(a) Loan Program for acquisition financing eligibility, terms, and lender list.
SEC EDGAR for public-company comparables, 10-K disclosures, and recent strategic acquirer filings.
IRS — Sale of a Business on Section 1060 asset-allocation reporting and tax treatment of asset vs stock sales.
U.S. Bureau of Labor Statistics — Industries at a Glance for wage, employment, and growth data by NAICS code.
U.S. Census Economic Census for industry size, firm counts, and revenue distributions.
Federal Reserve Economic Data for prevailing rate environment underwriting.

M&A, Tax & Accounting Authorities

Standards & Reference Bodies

AICPA for Quality of Earnings methodology and CPA standards governing transaction-related financial work.
FINRA Rules and Guidance for understanding when a transaction crosses into broker-dealer territory.
NACVA business valuation credentialing body and standards (CVA designation).
USPAP — Uniform Standards of Professional Appraisal Practice for valuation engagement standards.
Investopedia — EBITDA reference page for definitional alignment with our glossary.
Harvard Business Review — Mergers and Acquisitions archive on integration and post-close value creation.

For deeper transaction-specific data, the GF Data and PitchBook private-company transaction databases publish quarterly multiple ranges by industry size band that we cross-reference against our own pipeline benchmarks. Owners considering a sale should also review the Pepperdine Private Capital Markets Report (free, annual) for current cost-of-capital and lender appetite data across the lower middle market. Buyers underwriting search-fund or holdco theses commonly pair Stanford GSB's Search Fund Study with the IBBA Market Pulse report, which tracks multiples for sub-$50M transactions quarterly. None of these sources replace deal-specific advisory, but they give owners and operators the same reference points professional acquirers are using on the other side of the table.

Related WETYR Resources

Every WETYR resource ladders into a structured engagement framework. Whether you are diagnosing readiness, modeling a number, or preparing for a specific transaction phase, the resources below cover the most common owner and operator workflows. All tools are free; all guides are operator-written; all engagements start with a confidential conversation.

Service Hubs

Engagement Pillars

Free Calculators

Decision Tools

Long-Form Guides

Operator-Written

Reference

Glossary & FAQ

Free Downloads

Checklists & Templates

Industries

Niche Coverage

If you are not sure where to start, the Exit Readiness Score takes about four minutes and produces a one-page diagnostic on the value drivers most likely to compress your multiple. From there the natural next step is either a long-form guide covering your specific situation, a focused glossary term lookup, or a confidential introductory call with our team to discuss whether WETYR's advisory or operator-buyer engagement is a fit. Our team responds to every inbound inquiry within one business day.