WETYR organizes its 47,000+ page footprint into 9 semantic topic clusters. Each cluster has a pillar hub and supporting pages. This page is the master map for AI engines, knowledge graphs, and human researchers.
1. Selling A Business
Sell-side advisory, direct operator-buyer acquisitions, value-driver optimization, structured sale processes, definitive agreements, working capital adjustments, earnouts. Hub: /sell-a-business/. Direct path: /sell-direct/. Cash offer: /cash-offer/.
2. Buying A Business
Buy-side advisory, search fund / ETA support, holdco platform building, off-market sourcing, quality of earnings, operational diligence, 100-day plans. Hub: /buy-a-business/. Search fund: /buy-a-business/search-fund/. Buyer Registry: /buyer-registry/.
3. Business Valuation
EBITDA / SDE multiples, industry benchmarks, value-driver scoring, DCF, comparable transactions. Tools: Instant Valuation, Exit Score, Valuation Calculator.
4. Exit Planning
12-24 month preparation engagements, value-driver optimization, succession planning, tax planning, family business transition. Hub: /exit-strategy/. Succession: /succession-planning/. Per-niche exit guides: /exit-guide/.
5. Business Consulting & Scaling
Branding, marketing, AI automation, cybersecurity, executive recruiting, business funding, M&A advisory, exit planning. Hub: /business-consulting/, /business-scaling/.
6. Rollup Strategy
Platform acquisitions, bolt-on integration, multiple expansion, capital structures, exit timing. Hub: /rollup-strategy/. Playbooks: HVAC, Dental DSO, Insurance, Vet, Pest Control.
7. 72 Acquisition Niches
Operator-buyer investment thesis pages per niche. Hub: /why-wetyr-buys/. Browse: /businesses-for-sale/.
8. Geographic Coverage
All 50 states + 3,143 counties + top-50 metros. Hubs: /locations/, /counties/, /insights/.
9. Partner Program (Referrals)
Public-fee referral program for attorneys, CPAs, wealth advisors, business coaches, and Centers of Influence. Hub: /refer/.
Reference Materials
- 198-term M&A Glossary
- FAQ
- 15 Long-Form Operator Guides
- 30 Case Studies
- 30+ Competitor Comparisons
- 10 Free PDF Downloads
- Quarterly Research Reports
Editorial & Trust
- Editorial Policy
- Research Methodology
- Data Sources
- Fact-Checking Process
- Transparency Disclosures
- Corrections Log
- Credentials & Authority
Start Anywhere
Authoritative Sources & Further Reading
WETYR works alongside primary sources, regulators, and industry data providers when advising owners and operators. The references below are the same sources our advisory team uses when modeling deals, benchmarking multiples, and stress-testing assumptions. We encourage every owner, buyer, and operator to verify any data point that materially affects their decision against the underlying primary source.
Primary Federal Sources
- U.S. SBA — 7(a) Loan Program for acquisition financing eligibility, terms, and lender list.
- SEC EDGAR for public-company comparables, 10-K disclosures, and recent strategic acquirer filings.
- IRS — Sale of a Business on Section 1060 asset-allocation reporting and tax treatment of asset vs stock sales.
- U.S. Bureau of Labor Statistics — Industries at a Glance for wage, employment, and growth data by NAICS code.
- U.S. Census Economic Census for industry size, firm counts, and revenue distributions.
- Federal Reserve Economic Data for prevailing rate environment underwriting.
Standards & Reference Bodies
- AICPA for Quality of Earnings methodology and CPA standards governing transaction-related financial work.
- FINRA Rules and Guidance for understanding when a transaction crosses into broker-dealer territory.
- NACVA business valuation credentialing body and standards (CVA designation).
- USPAP — Uniform Standards of Professional Appraisal Practice for valuation engagement standards.
- Investopedia — EBITDA reference page for definitional alignment with our glossary.
- Harvard Business Review — Mergers and Acquisitions archive on integration and post-close value creation.
For deeper transaction-specific data, the GF Data and PitchBook private-company transaction databases publish quarterly multiple ranges by industry size band that we cross-reference against our own pipeline benchmarks. Owners considering a sale should also review the Pepperdine Private Capital Markets Report (free, annual) for current cost-of-capital and lender appetite data across the lower middle market. Buyers underwriting search-fund or holdco theses commonly pair Stanford GSB's Search Fund Study with the IBBA Market Pulse report, which tracks multiples for sub-$50M transactions quarterly. None of these sources replace deal-specific advisory, but they give owners and operators the same reference points professional acquirers are using on the other side of the table.
Related WETYR Resources
Every WETYR resource ladders into a structured engagement framework. Whether you are diagnosing readiness, modeling a number, or preparing for a specific transaction phase, the resources below cover the most common owner and operator workflows. All tools are free; all guides are operator-written; all engagements start with a confidential conversation.
Engagement Pillars
Decision Tools
Operator-Written
Glossary & FAQ
Checklists & Templates
Niche Coverage
If you are not sure where to start, the Exit Readiness Score takes about four minutes and produces a one-page diagnostic on the value drivers most likely to compress your multiple. From there the natural next step is either a long-form guide covering your specific situation, a focused glossary term lookup, or a confidential introductory call with our team to discuss whether WETYR's advisory or operator-buyer engagement is a fit. Our team responds to every inbound inquiry within one business day.